Thursday, November 21, 2019
Legal Foundations of Health Care Case Study Example | Topics and Well Written Essays - 750 words
Legal Foundations of Health Care - Case Study Example The opinion was delivered on January 19th 2012. The details of the case were that a parathyroidectomy was performed on April 25th 2006 by Dr. Seffense on Broussard. Broussard however soon after being operated developed a burn at the site surgery. Pain and swelling was experienced by at the same site and it was perceived by her that fraction of the pain was associated to the surgery and that fraction was because of the burn. Broussard was discharged on May 1st 2006, from the hospital while the swelling had partially decreased, but the tissues had remained red as described by Broussard that the tissue at the surgical incision as leathery and tough, and soon she developed purplish and black lines that enhanced with the time in size. She was admitted in to the emergency ward on 7th May 2006 sue to severe ache from the burn, although her admission was done due to hyperkalemia and hypocalcemia which are in conditions associated to renal failure. Dr. Coleman, her nephrologist took care of Broussard during this hospitalization. Along with the Colemanââ¬â¢s treatment, Broussard also sought and received a discussion with a dermatologist concerning the burn. Where she was acknowledged that her upper chest and neck condition will improve gradually as the injured skin would separate from living tissues and heal.. So she stayed in the ST. Edward hospital until 15th May 2006. Since she was not known to the cause of the burn, she could not pursue suspected medical malpractice in inducing the burn but rather she prosecuted a medical-malpractice activity on the basis of the negligence shown while treating her burn. As a consequence of the negligence in treating her injury, she developed a black eschar at her chest and neck which was then removed as pigskin and was provided skin grafts on 18th May 2006. Since facing the immense negligence in treatment at St. Edward hospital, Broussard sued the hospitalââ¬â¢s designated doctors who were involved during the treatment process
Organisation Management System Research Paper Example | Topics and Well Written Essays - 3250 words
Organisation Management System - Research Paper Example Gazprom uses a variety of techniques in order to measure, control and monitor the different environmental impacts of the activities of the organization. The company has recognized the increasing importance of investing sufficient capital in the clean energy projects that are incorporated across the globe. The company has started to become engaged in the different CDM projects being launched with an aim to improve the environmental conditions in the least developed regions of the world. The company has started to work on various programmatic projects in the perspective of measuring and controlling the various environmental impacts of its operations. One of the measures taken to control and monitor the environmental impacts has been the active partnerships created by the company with the local NGOs in the different regions of the world. The company has introduced the Comprehensive Environment program which has been implemented with the objective of meeting the key provisions specified in the Russian ecological doctrine and the Energy Strategy of Russia for 2040. The environmental policies of the company are based on the present environmental scenario in Russia and the different international corporate activities done in managing the environmental impacts of the companies in the oil and gas sector.This environmental program ensures the use of proper approaches in the domains of production, storage, transmission and storage of the different energy sources like oil, gas condensate and natural gas.
Wednesday, November 20, 2019
Effect Size Assignment Example | Topics and Well Written Essays - 1000 words
Effect Size - Assignment Example Moderator is the variable that has an effect on the interrelationship between the two variables which have a zero order correlation. In another case an importance of the mediator variables has to be seen and it has been known by the researchers that the mediator variables have been seen to be following the models that are given by the researchers (Briggs, 2006). One of the models realizes that interferes between the response as well as the stimulus that an organism has. This model has been seen to represent the complete formulation of the mediation hypotheses that has been recognized by the social sciences researchers. In the general terms it has been said that the mediator can be defined as a variable when the relationship between the predictor and the criterion is defined and is established in an analytical manner. The external events when assume an importance of the psychological significance only than the importance of the mediators is to be realized. In this case the mediator model can be represented by the following diagrams. The mediator variable can be represented by the path diagram and this model has been seen to assume the three variable systems in which there are two main causal paths that join the variable, the path measures the direct impact of the indirect variable and this also measures the impact of the mediator (Baron, and Kenny, 1986, 1180). The variable in this case has been seen to function as the mediator when the specific set of characteristics are being followed by the variable and these are inclusive of the variations that might be noticed in the independent variable and these are the changes that have been seen to notify the changes that are related to the mediator. In a similar manner the variations that take place in the mediators notify the changes in the variable (Hayes, and Preacher, 2008, p. 880). Effect size Strength of the relationship between the two variables can be measured by the effect size. Here it can be said that the effect size is the research on a numeric scale. It is the effect size that can be helpful in making the measures if the deference between the two variables is real or if the deference is because of the change that has occurred in the various factor that have caused the changes in the values (Klein, Fan, & Preacher, 2006, p. 100). It has been seen that in case of the hypotheses testing the effect size, the sample size as well as the critical significance levels are the ones that have been given an importance and these are the ones that have been leveled with each other in hypotheses testing. An importance of the effect size has been determined in the case of the Meta analysis and in this case it has been seen that the effect size is the one that takes into consideration the different studies and it has been seen that in this case the different studies are combined together into the single studies (Briggs, 2006). It has been said that for the purpose of the Meta analysis the kind of effect size being used is the one that is in correlation with the sum of all the researches being taken into consideration.
Tuesday, November 19, 2019
Discuss and analyse strategies used by UK primary school teachers to Essay
Discuss and analyse strategies used by UK primary school teachers to develop the communication and literacy of primary age children - Essay Example This project stresses that teachers have abundant sources of information regarding the disabilities of students and the suitable ways to teach the disable students. Teachers in UK frequently refer to such informative websites to enhance their knowledge and gauge their teaching in accordance with the individualistic and collective requirements of the students with special needs. This essay declares that considering the extent of cognitive development in the children of that age, children entering the primary school are expected to comprehend a lot of what is said, be able to convey their point clearly and effectively, discuss their sentiments with others and make their needs realized by others. Such a basic level of expertise in speech is fundamental to the effective social, emotional and cognitive development of children. A young child commencing studies in the primary school undergoes a big transition in his life. The child has to make his/her own place in a new and tougher learning environment. Many children have to struggle to adjust with the new community and socialize with others in the new environment. ââ¬Å"At 11 years old only a fifth of children with significant speech, language and communication needs reach the expected levels for their age in both English and Mathsâ⬠. Many children have to cope with a sense of dual or multiple identities d epending upon their indigenous culture/cultures which they come from and the culture of the UK in which they have to live.
Monday, November 18, 2019
Multicultural Film Essay Example | Topics and Well Written Essays - 2000 words
Multicultural Film - Essay Example A good definition of film noir was given by Borde and Chaumeton (1955), who refer to film noir as a purely affective phenomenon in the sense that it disturbs viewers, disorients them and produces a profound uneasiness. And it does this by whatever means possible. The historical nature of film noir derives, in large part, from its attempts to disturb. Film noir succeeded in creating a malaise in its audiences by refusing the stylistic and thematic conventions of classical Hollywood cinema. That is, noir arose in the 1940s as a response to and rejection of 1930s Hollywood cinema. In certain films, this refusal of 1930s cinema takes the form of a single scene or shot that violates the norm, such as the tight close-up of an unidentified hand firing a gun at Sam Spade's partner, Archer, near the beginning of The Maltese Falcon movie in 1941 (Belton, 2005). The majority of those who explored the darker reaches of the noir experience were American, born and bred. The source material for the bulk of noir narratives came from the underworld of American pulp fiction. Nearly twenty per cent of the film noirs made between 1941 and 1948 were adaptations of hard-boiled novels written by American authors. Film noir deals with a uniquely American experience of wartime and post-war despair and alienation as a disoriented America readjust to a new social and political reality. Film noir was discovered and christened in postwar France. In 1945, after the Allies liberated Paris, France, an enormous backlog of American films, which had been made during the war but had not been seen in Nazi-controlled territories like France due to the ban made by Germans, reached French screens. A succession of extremely downbeat films is shown in France. This cycle began with a Hammett detective film entitled Maltese Falcon (Huston, 1941). It was an observed that in this cycle of films has subversive strain of behavioral deviance in American films, which at this time became dominated by crime, corruption, cruelty, and an apparent unhealthy interest in the erotic. The French believed then that American film had suddenly turned grimmer, bleaker, and blacker. II. Analysis of the Movies "Maltese Falcon" and "Basic Instinct 2" as Film Noirs The adjective "noir" aptly conveys not only the films' antecedents in the "romans noirs" or black novels but also the essential nature of experience that audiences have in watching the films. These films unsettled audiences. Through their violation of the traditional narrative and stylistic practices of classical Hollywood cinema that oriented and stabilized spectators, these films created an uncomfortable and disturbing malaise or anxiety in their viewers. Film noir is a specific emotional reaction produced by certain films in an audience. In the "Maltese Falcon" and "Basic Instinct 2: Risk Addiction", film noirs can be seen as a purely affective phenomenon such that it produces some emotional responses in people. Not every film noir needs to be noir from start to finish. It needs only to be noir for a moment or two. It requires only a single character, situation or scene that is noir to produce the disturbance or the disorientation that is necessary to give the audience an unsettling twist or distressing jolt. In
Sunday, November 17, 2019
The Prevalence of Imperialism in the Modern World Essay Example for Free
The Prevalence of Imperialism in the Modern World Essay Imperialism is a policy of conquering and ruling other lands usually with a motive of resources or land. Two well-known examples of imperialism lie in the movie, Avatar, and in the Belgian King Leopoldââ¬â¢s deceitful conquest of the Congo. The two stories both have similar actions when it comes to the conquerors decisions, but it was a bit more different when it came to the native peopleââ¬â¢s reactions and way they were treated by the ââ¬Å"imperialistsâ⬠against the threat of imperialism. The two examples used to help better understand what and how Imperialism works is in actual history, when Leopold took over the Congo; in the popular film, Avatar. Starting with Leopoldââ¬â¢s reign of the Congo, the main motive behind Leopoldââ¬â¢s campaign was resources. At first he wanted ivory and then he found out there was more economical promise with the invention of cars, and car tires need a lot of rubber. Leopold set out to enslave the people of the Congo to become the rubber harvesters for his economy, razed their villages to the ground for an easily obtained plantation foundation, and paid them just enough to survive. This situation in history differs from Avatar because the native people, the naââ¬â¢vi, were not enslaved. In Avatar, the ââ¬Å"imperialistsâ⬠in the plot are the humans and also want a precious resource called unobtanium, which also provides huge economic promise selling for twenty-million a kilo. In both examples, the ââ¬Å"imperialistsâ⬠are in it for the resources and could probably care less about the natives. The difference between the examples caring and not caring is that in Leopoldââ¬â¢s situation, he lies to the world saying he is going to help the natives; give it civilization with schools and medicine, all of which he did not attempt. Whereas in Avatar, the scientists, which were one group (or side) of the human ââ¬Å"imperialistsâ⬠which did try to give them schools, roads and modernization. The leader of the humans stated, ââ¬Å"We tried to give them everything, but they like mud.â⬠The attempt to give the naââ¬â¢vi the education and such that the humans obtained failed, so like Leopoldââ¬â¢s reign, they brought the violent approach to the natives of Pandora. Another similarity between the examples was that the ââ¬Å"imperialistsâ⬠had major technological advancements over the naââ¬â¢vi and the people of the Congo. This allowed them to keep in power (the imperialists) and have an advantage in any uprisings that had occurred. Both partiesââ¬â¢ ââ¬Å"imperialistsâ⬠had the same idea of Darwinism, in which they think they are better than another in almost every aspect. The final aspect of these examples is that Leopoldââ¬â¢s men did inhumane things to the people of the Congo, maiming them and killing them for sport, whereas the humans in Avatar destroyed sacred places of the naââ¬â¢vi. The two parties may have taken different approaches when attacking the native peoples, but the same outcome occurr ed. This outcome was heavy demoralization. Destroying their culture influenced the native peopleââ¬â¢s will to resist the technologically superior imperialists. All the above factors gave the imperialists advantages in some situations but also things to be ashamed of. Imperialism, when found in history or is used in pop culture, has more or less the same motives, resources. The need for resources is apparent in the above example of history and in the popular movie, Avatar; could be foreshadowing the long term effects of Imperialism on our world.
Friday, November 15, 2019
Market analysis of instant fast food industry
Market analysis of instant fast food industry The concept of non-consumer is vanishing at a faster rate and is becoming almost non existent in the current era of consumerism. Marketers are finding new ways and techniques to rope in new set of consumers previously not looked upon seriously. The trend followed till now was that the housewives bought individual food ingredients ranging from spices, vegetables, butter/ghee, etc. and mixed it in appropriate proportions to prepare a meal. The taste of meal was primarily governed by factors such as expertise of the cook, quality of the ingredients used, cooking time followed, etc. But still one cannot be sure of how will the meal taste. This was more difficult for bachelors, working men living away from family and working women. Marketers were successful to find this gap in highly cluttered food industry. The answer was Ready-to-eat. Ready-to-eat is defined as the status of the food being ready for immediate consumption at the point of sale. It could be raw or cooked, hot or chilled, and can be consumed without further heat-treatment including re-heating.[1] [1] Centre for food safety, Government of Hong Kong These are processed foods and no further processing is required. They are safe to eat and requires few minutes to cook if it requires cooking. The basic principle behind RTE foods is Convenience for normal consumers and Diet nutrition in case of health conscious consumers. The health category of RTE foods is RTE cereals which are rich in vitamins, fibers and have less sugar content. INDUSTRY ANALYSIS United States is one of the major countries of Ready-to-eat foods producers and consumers. All major RTE foods producers with an exception of nestle belong to US. Because of such a big market, advertisers gets quickly attracted. The television advertising budget average for the food industry is 2-4 percent of sales , but the RTE foods segment attract about 13 percent of the sales as advertising budget. India is also emerging market for these products. RTE foods in the normal practice are consumed in a short span of time. The advancement of packaging technology and introduction of retorting technology in India has made these items commercially viable and long lasting i.e. high shelf life. RTE market witnessed a growth of 7% between the year 2000 and 2005. In 2009, Indian RTE foods market was estimated to be around $33.5m, registering a CAGR of approximately 15% over the last five years. RTE segment is expected to grow to a Rs. 2900 cr (US$ 604.20 mn) industry by 2015. (Source: Tata Strategic Management Group) RETORTING PROCESS The operating principle of retorting process is heating foods prone to microbial spoilage in hermetically sealed containers to extend the shelf life. Three factors responsible are : These factors must be taken into consideration while designing a retorting process. Safety is the foremost concern. The retorting process involves inactivation of microorganism that can result in spoilage and in turn affect public health. For this, the F value is the measure followed. F value is the number of minutes to destroy the organism at 250 degree Fahrenheit. Under the food safety standard, different F value has been specified for each microorganism. Over heating also affects the finished product quality. So the product and process has to be designed carefully. Quality of Retort process is determined by two factors: From microorganism side, how much heat is required to inactivate the organism. From processing side, how much heat is reaching the product. The selection of specific retort style is largely affected by following factors : Container shape and size : easier in case of cylindrical shaped Product type : formulation , ingredients , etc. Throughput required Energy Efficiency VARIOUS RTE BRANDS IN INDIA Some other players are : Gits MTR Priya foods Rajbhog Foods Inc. Rainbow Foods India Satnam Overseas Ltd. Tasty Bite, etc. DIFFERENCE BETWEEN READY-TO-EAT (RTE) AND READY-TO-COOK (RTC) Most consumers often lacks clarity to differentiate between RTE and RTC, and often refer both as RTE. But they are different. RTC products are different type of pastes and consumer adds vegetables or meat to prepare a meal/dish. On the other hand, RTE products are complete products which seldom require any preparation and are often in the frozen form/cans/packets. Out of the estimated current production of 20,000 T, about 80 percent is exported. CONSUMER BEHAVIOR ANALYSIS AND FACTORS AFECTING FOOD SELECTION There are various factors influencing buying behavior and motivation among the consumers. In the broader sense, the most dominant factors in food selection are food availability and cultural factors. Societal Considerations With the increase in environmental awareness in the past few years, the food product composition and packaging has become a major determinant of the buying behavior. Health factor has become the primary concern for almost every consumer. This has given rise to the use of natural ingredients (i.e. it contains no additives and no artificial ingredients) and environmentally friendly packaging. Safety and Environment Quality are other food choice motivations by consumers. This is now become the competitive weapon for food marketing. Other factors linked to societal considerations and in turn shape purchase motivations are : Well Being Social relationships Enjoyment Pleasure Personal Identity Food defines the consumer personal identity and it also acts as a self-referent part. Diet change can trigger in redefining the self. Food habits change throughout the life cycle. Consumer in the adolescence stage will have different food habits than in the later stages of life. Gender differences also define the food selection habits. As per the normal understanding men are considered that they have more food than women. The figure conscious female counterpart highly influenced by the slimming industry often vary their food selection based the motivation they have to look good. Weight control (i.e. low in calories, fat and in turn control my weight) is a determinant. Men are more interested in Vitamin content and women are more concerned about the sugar content. Familiarity also kicks in while making food selection. Consumers carry these questions in mind while planning and shopping stuff : Is what I usually eat Is familiar Is like the food I ate when I was a child Convenience Another important factor in food selection is convenience. The stages of consumption process define the relevance of convenience. The most time and energy consuming step is Preparation. But the effort required in this step defines the consumer behavior and factors affecting the food selection. RTE foods producers look forward to this gap while defining their strategies. Sensory Appeal In this era of consumerism and competition, one of the main differentiator is Sensory Appeal. Every consumer want the food to smell and look nice, have a pleasant texture and should taste good. Packaging here plays an important role. In RTE foods, the physical evidence for the consumer is the packed unit. The taste is bound to be as per the standards followed by the company selling the product and is always in line with what consumer want. The difference is created in terms of the look of the packet. Price Price is one of the major motivation factor in food selection. Price factor is always considered and monitored in relative terms. Purchase motivation for RTE foods vary on the following factors: Cost of eating out v/s cost of RTE food Effort required to cook food v/s cost of convenience in RTE food Price of RTE food is determined by following factors : Product Brand Value of the company Type of Packaging Country of origin Shelf life of the product Other factors are following: Product and marketing message Availability of the product in terms of constant stock replenishment Reachability to the store stocking the product Ethical Concern: Country of origin, politically approved country. MEDIUM OF INFORMATION Retailers and food producers tap multiple mediums to highlight the offerings present at the store or under the portfolio respectively. Media RTE Food industrys advertising budget is 13% of sales which is second only to the automobile industry. The average budget for other components of the food industry is 2-4% which is much lower in comparison to RTE. Marketers have always believed that RTE foods need more advertising efforts to tap the new customers and retain old ones. Source: British Food Journal , Volume 105 , Issue 3 Advertising has been the primary weapon. The use of media personalities and cartoons in the ads has always been welcomed by the consumers. Marketers have also tried to rope in children through their ads. The basic principle behind it is to gain their loyalty at a very young stage. Also it acts as a catalyst in Impulse buying at the store level. The only disadvantage of Advertising is high cost involved. Direct mail (DM) Direct mail (DM) is another method to provide information to the consumers to assist in their food purchase. It is also referred to as Direct Marketing. Unlike Advertisements which are broadcasted and their reach is subject to the viewership ratings of the slot they were telecasted in, Direct Mail is more personalized and sent to individual consumers. Since each consumer receives a copy of the offer document customization is possible for a group of consumer with common interests. It also permits marketers to experiment with the mailers and its formats. These are generally used by hypermarkets and supermarkets to notify customers of daily, weekly or fortnightly offers. Through these direct mails the store also sends coupons and schemes to the customers catering to a particular festive seasons which are believed to be higher sale period. The new concept in direct mail being followed these days is Targeting Mailing. Marketers define the target group for the mails and then through database analysis send the mailers to only that group. This in turn has following advantages : More Direct Communication Saves cost Only Potential customers are notified and other customers are not disturbed. Disadvantages of Direct Mail : Often treated as junk or spam by the consumers Stores can only differentiate on the basis of offers and the way it is communicated through DM Internet Among the sources of information for food purchase this is the least used method because of low involvement characteristics in the food purchase. Very few consumers visit internet websites such as store websites to obtain food information. Amazon.com offers the catalogue for the RTE products. Bundled packages are sold in the combo offer. With the growth of internet and families turning to every single purchase, use of internet for food purchases is bound to grow in the coming year. Stores stacking other stuff also such as apparels and accessories, electronics, etc. along with food items, general format followed by the supermarkets and hypermarkets, use internet as a selling medium but not for food items. With the increase in competition and new strategies coming up, time is near when they start selling packed RTE foods also. Groceries or vegetables being sold as loose items will then be only food item left to stock. The benefits of e-commerce have been realized by most retailers. Illustrations from the RTE Food Industry To explain the process of Instant Food or Ready-to-eat food and the consumer behaviour, two companies have been chosen from the Indian Market. MTR Foods Pvt. Ltd. vs ITCs Kitchens of India MTR Foods Pvt. Ltd. is among the major processed food manufacturers in India and is owned by Norwegian Company M/s Orkla. Kitchens of India is an ITC brand which majorly exports various RTE food packages of specialty Indian cuisine. Marketing Mix Analysis Product MTR : Normal Day to day food varieties such as paneer, dal, etc. Portfolio comprises of 22 authentic Indian curries, gravies and rice. 100% Vegetarian offerings 100% Natural and no preservatives added ISO 22000 and HACCP Certified quality product Retorting and packaging technology from Defense Food Research Lab, Mysore. Kitchens of India: Prestigious offerings from the chefs of ITC Welcome Group Restaurants. E.g. Dal Bukhara from Bukhara Restaurant of ITC Maurya Shereton and Dal Dakshin from ITC Dakshin. Four layer packed to prevent the royal taste and smell Standards are monitored to compliance Price MTR offering are normal day to day food and is less expensive than ITCs Kitchens of India which is more expensive in comparison. Also the offerings by ITC are positioned for the target group which wants to experience the pleasure of royal palates at the comfort of their home. MTR Paneer Butter Masala 300g pack is priced at MRP of Rs. 50 On the same hand, Kitchens of India dishes start from Rs. 89 Place Both MTR and Kitchens of India mainly exports to other countries and sell through the retail setup in both India and other countries. Kitchens of India also services its customers through its website www.kitchensofindia.com . It also won the Best Website Award at the PC World Web Awards 2008. Website is the medium to promote the brand and display the recipes of various offerings. Use of classical music has been seen prominent with both the websites to portray the Indian culture. Promotion Kitchens of India promotion strategy circles around the product offering highlighting the essence Feast for the senses. The key message is bringing the royal tastes directly to consumers home without having to visit ITC Welcome group hotel. Kitchens of India promote its brand through various food exhibitions such as Anuga in Germany. These are also displayed and sold at food festivals across the ITC group hotels. MTR promote its offering on the essence Freshly cooked home meal. It targets the price sensitive consumer. Brand Analysis on the basis of factors influencing buying behavior Health MTR has positioned itself as a freshly cooked home food with modest offerings. Kitchens of India on the other hand has positioned as brand offering the royal palates matched to the same standards at the ITC Restaurants. Based on the study done among Indian consumers by Datamonitor, 50% of the consumers considered low or lowers cholesterol and low or reduced fat as a motivator during food purchase. Both brand understand this fact and mentions the health contents of the dish on the packets. Sensory Appeal MTR packaging is as per the standards do not attract the visual senses of the consumer. The product is also home cooked food offerings and smell factor is present as per the home cooked food. On the other hand Kitchens of India packaging is more lavish to support its image and price range. It has an outer paper bag like covering. Natural Content Both brand claim to be 100% natural and contains no preservatives. This is possible only because of the retorting technology used and the packaging. Consumer choices are affected by these factors. Weight Control Kitchens of India offers meals or dishes which are more lavish and specialty dishes high in oil and butter content which is de-motivator for weight conscious people. These dishes are not preferred at the daily basis. On the other hand, MTR offerings are more close to the weight conscious people. Mood Mood factor plays an important role in defining the consumer behavior. This can be specified by the rebellious behavior at the younger age to eat things different from what others in the family are having. Kitchens of India offerings promotes itself on this behaviour to compel consumers to have that royal meal once a while without even visiting any ITC hotel. MTR is not seen utilizing this behaviour characteristic in its promotion or marketing communication.
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